Major Donor Fundraising Course
December 2025
3 day course
Wednesday 3rd December
Wednesday 10th December
Wednesday 17th December
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10am-4pm
With frequent breaks and an hour lunchbreak
Avenue House, N3
Major Donors are the cornerstone of most charities.
Now more than ever, as charities grapple with the challenges of income generation and searching for lead major donors for online matched giving campaigns, major donor fundraising is critical.
Finding the right people and bringing them on board is always a challenge.
This course will teach a unique model of major donor fundraising, the skills needed to bring in new major donors and give you the confidence to ask for major gifts yourself. There is also an opportunity to meet and interview a major donor, as well as a role play to practice your new skills.
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Course Content
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Understanding Major Donors​
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Why do Major Donors give?​​
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Working in partnership with Trustees and Volunteers
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Strategy & Planning​
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The Major Donor Cycle​
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Identifying your next Major Donor
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How to consider events for Major Donors
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Research & Preparation​
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Researching
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Preparing the Ask
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Setting up a meeting for an ask
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Engagement & Stewardship​
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Cultivating and engaging
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Techniques, tips, and practice​
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Thanking, recognition, and stewardship
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What they said about previous
Major Donor Courses
Suzanne Davis
Pestalozzi World
​Timing, number of attendees, content etc all seemed spot on. Definitely good timing for our team, and thought-provoking/challenging, not just on the course, but has given us food for thought in our overall approach/pitch. David is very lively and energetic, keeping us all on our toes and engaged throughout, which is no mean feat for such intense day long sessions!
Daniel Morris
Maccabi GB
David's knowledge and experience in this area is priceless and I have learnt so much that I will take forward with me as well as imparting this knowledge to my colleagues. I am already looking forward to using what I have learnt and hitting those targets!
Debbie Lebrett
Work Avenue
This course was relevant, interactive and hugely informative.
David's knowledge, experience and insight into the world of major donor fundraising is outstanding and I am now much more confident to approach our major donors.
Daniel Gillis
Camp Simcha
It was great to learn in a safe space with a cohort that had a joint mission, to make a difference to our community through being confident about the "ask". I felt that the course provided me more structure and confidence in the ability to fundraise.
